Karren Brady - West Ham F.C. Vice Chaiman, Lord Sugar's Aide on 'The Apprentice'. One of the country's leading business women. Author and Keynote Motivational and Business Speaker.


Karren Brady has already packed a lifetime into her short career, starting off at Saatchi and Saatchi and then LBC radio, at 19 she joined David Sullivan’s Sports Newspapers, becoming a director at age 22. David added Birmingham City to his business empire and put Karren in charge two years later.

When the club floated on the AIM in 1997, Karren Brady became the youngest MD of any UK PLC. This meteoric rise prepared her for new role as ‘the first woman of football’

As Karren Brady said: "Persistence and determination should be the aim of any business that wants to succeed. It is important never to look back, as it is always time wasted. Concentrate on the future. "Do what you do best and don’t be side-tracked. Businesses should follow the example of football clubs when it comes to marketing - merchandise the brand in all its aspects and harness the support of the media to help develop and grow the company." She admitted to having a problem with players’ wages – “how do you motivate somebody on £26k a week?” - and predicted that high costs would ultimately drive some clubs out of business. 

Karren Brady has attracted much media attention as the highest placed woman in football and was the subject of an hour long BBC 1 documentary entitled ‘Inside Story - The Real Life Manageress’. She has also hosted her own TV show - The Brady Bunch- and written four books - Brady Plays the Blues, United,  Trophy Wives and Playing to Win - 10 Steps To Achieving Your Goals

Karren Brady made constructive changes at Birmingham City and her community projects such as the Kids a Quid scheme, Family Stand and Community Classroom have been emulated and copied elsewhere. She is married to Fulham FC footballer and Canada World Cup striker Paul Peschisolido and has two children.

Karren Brady was voted by Cosmopolitan as 'one of the 100 most powerful women in the world' and in 2004 attended The Queen's Lunch for Women Achievers

Karren is a non-executive director of Channel 4, Mothercare Plc, Sport England, and Chairman of Kerrang!

In October 2007, Karren Brady was named Midland's Business Woman of the Year.

Speech Topics include:

• Change Management
• Leadership
• Sport & Business
• Business 
• Entrepreneurship
• Management
• Women in Business

Books available include: