Tim Wade specialises in using behavioural science and neuroscience to understand customer experience and marketing.
A passionate, engaging and thought-provoking speaker, Tim challenges audiences to think differently about their customers.
As founder of a CX Lab, a global customer experience and neuromarketing consultancy, Tim has lead the transformation of businesses across hospitality, retail, telecoms, financial services, beauty, B2B and technology.
Tim’s career started in fast-paced retail. From there, he climbed rapidly gaining experience in senior roles in financial services, telecoms and hospitality.
After success in corporate life, Tim’s entrepreneurial spirit was strong and following a stint as Managing Director of a management consultancy, he decided to start his own business.
Customer service and experience have been full of stories from organisations such as John Lewis and Virgin, but what is lacking, is the science and how to deliver it.
The CX Lab philosophy is based on the facts and methods of science rather than the rhetoric of hype. They use the study of human behaviour to create customer and employee experiences that generate measurable and evidenced growth for organisations.
This thinking brings new insight and real business growth to clients.
Tim Wade brings this experience alive when he speaks, showcasing proven, tangible solutions and interesting stories and case studies that will differentiate and grow your organisation.
What influences customers’ decision making and behaviour?
Why does chocolate sell more books, why does a blue showroom sell more cars, how does music change your wine preference and how understanding your customers’ unconscious behaviour is key to growth.
Tim will help you challenge what you think to be true about customer behaviour.
You’ll discover how the use of biometrics uncovers the unconscious, and how applying this, will create customer experiences, that generate serious growth.
Combining scientific evidence with case studies from his own work, Tim challenges your audience to think differently about customers and the experience you need to create.
Audiences come away with a new way forward!
Tim Wade – Speaking Topics:
Creating a customer-centric organisation:
With brands like Amazon providing drone delivery and Uber disrupting the taxi market, merely keeping up, never mind differentiating, is becoming a constant challenge.
In this fast-paced digital world where customers’ expectations are ever increasing, how do you stand out?
One thing leading businesses have in common is that they place the customer at the centre of their organisation.
Tim will inspire audiences about understanding customer behaviour and what it takes to create this customer centricity. The growth benefits are huge.
Why Customers don’t do what they say, why chocolate makes you buy more books and how you can improve your customer experience:
Customers don’t do what they say! Behavioural and neuroscience show us that for the most part, our unconscious is in charge.
This has a big impact on the customer experiences we need to create.
Understanding and influencing what customers actually do, how they feel and why they do things, is at the heart of great customer experiences.
Tim brings together the latest science with stories of successful and innovative organisations. He will challenge your audience to think differently about customers and the experiences you need to create.
How to create a customer experience that differentiates your brand:
Customer experience has become the core way for businesses to differentiate and grow.
Gartner state that 87% of marketing leaders expect CX to be their primary differentiation strategy.
How do you create a customer experience that differentiates your organisation and grows your business?
Tim’s presentation and workshops bring together behavioural science with amazing case studies to show you how.
He challenges the audience about how to influence customers and shows them what they need to do to deliver a leading brand and customer experience.
