Keynote SpeakersJim Lawless is a leading speaker on leadership, change and high performance, helping organisations make faster decisions and embrace change.
At the heart of Jim’s work is his DARE Loop, a practical framework that gives individuals the courage and discipline to consciously change their decisions and behaviours, take ownership and act quickly.
His Second Strategy creates the leadership environment in which this can happen at scale, helping organisations build greater decision velocity, accountability and organisational courage.
Jim Lawless has delivered keynote speeches on the DARE Loop and Second Strategy to well over one million people across five continents and has been ranked among the world’s leading business speakers by Global Gurus.
“Engaging, challenging, inspiring and very funny. A practical and compelling model for achieving results – which Jim has risked his life to prove.”
Barclays Plc
Alongside his keynote speaking, Jim works closely with CEOs and senior leadership teams to improve strategy implementation, leadership performance and organisational change. Using his DARE Loop and Second Strategy frameworks, he helps leaders transform how their teams operate, enabling them to make better decisions faster and successfully deliver ambitious strategies at scale.
His impressive client list includes some of the world’s most recognised organisations, including Apple, Microsoft, Diageo, Bayer, BAE Systems, Novartis and Volkswagen Group.
Jim is also the author of the international bestselling book Taming Tigers, published by Penguin Random House, which explores how individuals can overcome limiting beliefs, take control of their actions and achieve seemingly impossible goals.
Leadership, Change and High Performance
Jim Lawless believes that genuine performance and organisational change are not academic exercises or strategies that can simply be cascaded through presentations and documents. Change can be emotionally demanding for individuals and equally challenging for the leaders responsible for guiding their people through uncertainty towards bold new ambitions.
This understanding gives Jim’s keynote speeches a powerful real-world perspective. His focus is on giving audiences practical tools they can use immediately to navigate uncertainty, embrace change, make courageous decisions, and take action.
Jim has also tested his own performance and change methodologies at the extreme edge.
In just eight months, he became the deepest freediver in British history, reaching a depth of 101 metres on a single breath. In another extraordinary challenge, he went from being a complete non-rider to competing as a televised jockey in just twelve months.
Both achievements were deliberate applications of Jim’s DARE Loop methodology and were completed alongside his professional career and his most important role: being a father.
Jim Lawless Keynote Speaker
As a business keynote speaker, Jim Lawless combines remarkable personal experiences with decades of expertise in leadership, behavioural change, high performance and strategy execution.
His keynote speeches leave audiences with a precise, practical, and memorable framework they can continue to use long after an event. Jim challenges people to replace hesitation and escalation with ownership, courage, faster decision-making and action.
As an architect of strategy implementation, Jim takes this work further by partnering with organisations to embed these behaviours and create tangible, measurable success.
Before establishing his career in high performance and organisational change, Jim worked as a City of London commercial solicitor. He was later elected a Fellow of the Royal Society of Arts (RSA) in recognition of his business writing.
For organisations looking for an engaging and thought-provoking leadership speaker, change management speaker, motivational keynote speaker or high-performance expert, Jim Lawless offers a compelling combination of practical business insight, proven frameworks and extraordinary personal experience.
