Many events organisers are asking a crucial question: are virtual events still relevant in 2026? For us at The Gordon Poole Agency, the answer remains a confident yes, but with an understanding that virtual events have matured, expectations have changed, and the role of speakers has become even more strategic. Whether a company is looking to book a keynote speaker or hire a motivational speaker for an online or hybrid format, there’s still a place on the canvas for virtual events.
Why Virtual Events Continue to Matter
Virtual events are no longer viewed as a temporary solution. Many organisations report that online attendance often surpasses in-person attendance because virtual formats remove travel barriers, reduce costs, and make it easier for global teams to join. This wider participation makes virtual events particularly valuable on a large scale when operating across multiple regions or time zones.
But what does this mean for event organisers? For starters, you need to ensure speakers that can deliver high-impact insight digitally as well as on stage.Selecting talent with proven virtual delivery skills is now essential. The best speakers adapt their style for the medium, incorporate audience participation, and maintain energy even without a live room in front of them.
Virtual Events vs. In-Person Events
It’s important to remember that virtual events do not replace live events. A company may host a physical conference for senior leaders while providing a virtual stream for wider teams. Alternatively, an organisation may hire a motivational speaker for a virtual follow-up session after an in-person launch, helping reinforce ideas or capitalise on momentum.
In situations that require global attendance, rapid scheduling, or a tight budget, virtual events excel. For experiences that prioritise physical networking, live atmosphere or immersive brand environments, in-person events still dominate.
Why Speakers Are a Critical Part of Virtual Success
When a company chooses to book a speaker for a virtual event, they need someone who understands camera presence, pacing, digital interaction, sometimes even more so than in person.
The Gordon Poole Agency represents world-class motivational, corporate, and keynote speakers, all of whom bring professional expertise whether presenting in person or online. For organisations booking a speaker , virtual capability is now a key factor in the selection process.
For more help in finding the right speaker for your event, get in touch with our team today.
